Facial Serums are made of intense proprietary ingredients, highly concentrated that are made to absorb into the deeper layers of the skin. They are lightweight and absorb quickly into the skin. They deliver a concentrated dose of nutrients and active ingredients deep within the layers of your skin. They help strengthen your skin's cellular structure, helping increase firmness, elasticity & resiliency there are many types of serums, many were introduced as professional products, used in Salons, Spa’s and facial rooms around the Planet.

Serums can address many needs for the individual skin type, condition or concern. The most widely sold are anti aging serums, they deliver substances like peptides and liposome’s into the deeper layers of the skin, peptides signal your natural cells to produce collagen. As we age the natural signals slow down and the use of peptide serum can send that signal. creating a more visible firmer youthful appearance to the skin. Liposome’s help retain moisture and are a tiny carrier of proprietary ingredients.

There are Serums designed to address an assortment of concerns from helping plump fine lines and wrinkles to help control acne. The main thing to remember about serums is that they address concerns or problems, as well as preventative solutions for concerns that could be on the horizon. Serums are not substitutes for a moisturizer, even thought some serums are made to specifically help hydrate or moisturize our skin. Remember they go deeper into the layers of the skin and their action is to help or enhance a specific need or concern.

A moisturizer is in a heavier base, so it can deliver moisture and protect the top layers of our skin, more so than a serum. This means that a moisturizer’s do not penetrate the skin as deep as a serum can while serums deposit nutrients into the deeper layers of the skin, moisturizers are meant to rehydrate and holds the moisture in your skin more topically. They create a barrier to prevent your natural moisture loss as well as a barrier to hold your serums in, at the same time they create a smooth balanced surface on the top of your skin and into the first layers. A Moisturizer also helps rehydrate the old skin cells that have not sloughed off yet creating a smoother more elastic and youthful look to our skin.

Recap:
The intended action of a serum is to correct and/or enhance the deeper dermal layers of your skin to correct specific skin issues. They are designed for a targeted action; and they can be layered for multiple issues
(Wrinkles, age spots, sun damage, hydration, oil control or acne).