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12 Year Old Launched Her Own Skincare Line for Tweens

Written by  Daily Mail 21 August 2012

At just 12 years old, Willa Doss, now a 'rock star' to her friends, plans to take on the pre-adoslescent beauty world in what she says is a big gap in the market.

The pint-size entrepreneur, who launched her own skin-care line in March, has already had her 17 debut products picked up by Target, J.Crew and the pharmacy Clyde’s in New York City.

Priced within reach of the baby-sitting set, her namesake all-natural products start at $1.75 for the cucumber mask and finish at $15 for Face the Day, a tinted sunscreen.

Read the full story at Daily Mail

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