By Alexandra Lekas
Kendall Jenner is supporting Alo Yoga with the launch of its new Embody Collection.
The model and brand ambassador took to Instagram on Wednesday to share the yoga brand’s
newest pieces. Kendall posed in the high-waisted Airlift short, paired with a matching Airlift
Intrigue bra. The rest of the collection features five separate pieces in neutrals and earth tones,
with sizes ranging from XXS to XL. The brand hopes to continue expanding styles and colors in
“Spreading mindful movement and cultivating community are passions of ours at Alo,”
cofounder and CEO of the brand, Danny Harri, said. “Through forward-thinking designs and
yogi-tested fabric, we work hard to create looks that inspire women on and off the mat. The
Embody collection truly allows women to show the world what they stand for and all that they
While this campaign did not include Jenner, she has been working alongside Alo for a while
now. She has sported the brand on many occasions, both on the streets and on Instagram,
before finally announcing a collaboration with them in 2021 for their Self-Styled campaign. While
the model is a known fan of Alo, the activewear brand is famously adorned by many other
celebrities such as Gigi Hadid, Hailey Baldwin, Addison Rae, and more.
The brand tapped model and author Mia Kang, yogi sisters Kimmy and Crissy Chin, Olympic
rhythmic gymnast Nastasya Generalova and models Solange van Doorn, Sabey and Logan
Alcosiba for the campaign.
The collection is available now on Alo Yoga’s website and in stores. Prices range from $14 to