Demna Gvasalia the creative director of Balenciaga has yet given us the new thing. As show are cancel until further notice Gvasalia decided to take things Digitaly but a level up (Literally)
“I hate the idea of fashion film. I find it very dated,” he says. “We started working on this in April, since we knew that fashion shows would be out of the question.” he said in an interview regarding the 100% virtual fall 21 show. The show is fully virtual with models walking on a runway which might seem a thing of the past for most of us as we havent sat from row in what it seems like years since covid-19.
Hes idea is the explore more of the new digital world something that will become more and more popular in the years to come as brands try to reach the digital young generation.
Check out some of the looks from the show and let us know what your toughts are.