For Burberry’s Spring/Summer 2021 collection named In Bloom, Chief Creative Officer Riccardo Tisci celebrates the emblems and hallmarks of the fashion house – its character, its nature, its unique DNA, and remasters them with a dynamic modern energy. Inviting the internationally acclaimed artist Anne Imhof to collaborate, Riccardo has curated a unique show experience – a play of aesthetics, ideologies and tensions, between unbridled natural instincts and focused precision, between rules and rebellion. Burberry has always offered the freedom to explore the new and the unknown – these times suggest a redress, a reset, a new way of thinking. A new environment to explore.

For the Burberry Spring/Summer 2021 show, Riccardo explores the power of fashion to communicate, to move and to evoke emotion. He presents a modern mythology, a contemporary fairy tale in the deep ocean, a love story blooms between a mermaid and a shark, darkly romantic and unexpected. The sea, always beautiful, sometimes savage, invariably romantic, inspires the clothing. It reflects a multifaceted view of Britain – simultaneously rural and urban, spanning earth and ocean, always expressing freedom.