Chanel presented a fresh look for their Cruise collection. It was reimagined punk rock rich girls, and it was fun.

In front of a handful of Chanel ambassadors/celebrities, Chanel presented one of its most unique collections in recent memory.  The attendees included Charlotte Casiraghi, accompanied by her mother Princess Caroline of Monaco; and actress and Johnny Depp ex, Vanessa Paradis. 

Although creative director Virginie Viard has been with Chanel for more than three decades, she confessed she was seeing its archives with new eyes since succeeding the late Karl Lagerfeld as artistic director in 2019

“With Karl, I was more focused on listening to him. Now, it feels like I am discovering other facets of Chanel” Virginie said.

Virginie played up a signature rock chic aesthetic, which took on a punky edge this season, with fringed leather skirts, open-knit sweaters and spiky jewelry, including a jeweled double-C piercing for the lower lip. These were balanced with a hefty dose of French Riviera swagger.

Model Lola Nicon was the face of the collection: she closed the show, and her moody features were emblazoned across a black concert-style T-shirt. 

For the purist: crisp black jackets and coats set off with stark white collars, and a white tweed jacket dotted with dozens of jeweled pins. Velvet cocktail dresses topped with lacy mini capes channeled romance. Pristine white dresses with puffed sleeves embroidered with floral motifs for the Chanel girly girl.