BUGATCHI, the luxury menswear brand worn by record producer Paul Oakenfold, is once again influencing trends. They are known for synergizing cultures and urban crossover. The brand’s current fall and winter collection highlights the brands unique dynamic aesthetic.
BUGATCHI has adeptly responded to consumer demand for performance-enhanced apparel that maintains ease and comfort. Today’s modern man has a lifestyle that requires a wardrobe with flexibility to seamlessly transition from one extreme to the other, when it comes to social situations.
BUGATCHI signature layered looks provide the chance to show off different outfit elements. Variation in wardrobe staples such as polo shirts, button-downs and t-shirts are essential. With layering still being a big trend, a BUGATCHI shirt is the perfect base for every look.
The brand’s key fabrics focus on natural materials, but also updated blends for comfort, stretch, and movement. The fall/winter color palette references inspiration from elements found in urban environments such as sand-colored stone buildings in Paris, or the shades of gray found in Manhattan skyscrapers. From four-pocket jackets and retro lapel blazers to classic shirts with modern updates, there is a diversity of style offered by the brand that men will love.
BUGATCHI fashion is simple in that it respects what you want in comfort while focusing on incorporating high-quality materials into a refined, yet modern, design philosophy. The company takes great pride in craftsmanship and quality in every piece that is constructed with no detail being overlooked. Select ready-to-wear pieces are both designed and manufactured in Italy, while fabrics are handpicked from leading European mills.
The brand has a rich, established history that is being appreciated by a new generation. Consumers from younger markets have been buying the brand in massive quantities as it continues to have a strong following from legacy buyers.
Since founding in 1981, BUGATCHI has adhered to a philosophy that has kept it on the forefront of men’s fashion.
“In the late 1970s, we operated a small chain of family-owned retail stores that offered women’s and men’s casual and contemporary fashion. We had direct contact with our customers which helped us better understand their style preferences and buying patterns,” said CEO Cecile Revah. “It was instrumental in forging our conception of what the market needed and defining our niche. It was a stepping stone from which we launched BUGATCHI.”
The time-honored brand grew from humble beginnings in Montreal, but was forged with a global perspective. The company has grown into an enduring brand distributed worldwide. While all designs are imbued with the sartorial philosophy that is at the heart of the brand, the assortment also includes innovative materials and new design technologies that highlight the Company’s eagerness to modernize men’s fashion and ensure their apparel meets the needs of the modern man’s active lifestyle.
Select ready-to-wear pieces are both designed and manufactured in Italy, while fabrics are handpicked from leading European mills. BUGATCHI also offers it’s fashion-forward and resort clientele a collection focused on vibrant prints and colors that gives the brand a unique place in today’s fashion market. The BUGATCHI man warmly embraces these wardrobe essentials and builds upon them with stylish pieces that honor any season’s trends.
Now based in the United States for over 25 years, BUGATCHI is proudly sold in major department and specialty stores across North America as well as on the Company’s website, Bugatchi.com.
Bugatchi is currently extending their recent Cyber Monday sale with up to 75% off.
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